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Book a live demo with a B2B expert.

See how SparkLayer fits your setup and what it would take to launch your new B2B store, fast.

  • Get a tailored walkthrough based on your business
  • Learn how it works with your existing systems
  • Get a plan for rollout and adoption
  • Live with Q&A with a B2B eCommerce expert

Let's begin your B2B transformation.

Drop in your email and URL to see what SparkLayer would look like on your store. Prepare to be amazed!

Alex Weston

We'll get back to you within 1 hour to arrange a good time to speak. Alex Weston, Sales Team

Not quite ready for a chat? Try our interactive demo instead.
You can also email us at hello@sparklayer.io.
Rated 4.9 out of 5 on the Shopify App Store

The wholesale platform serious merchants run on.

Purpose-built for merchants who've outgrown simple wholesale apps and need a platform that grows with them.

Trusted by 3,500+ serious merchants running real wholesale operations

Serious wholesale operations have requirements that go beyond what most B2B tools are built for. Multiple customer groups with different pricing. Sales reps who need to work directly in accounts. Buyers who negotiate before committing. Finance teams who need a clean B2B order feed. SparkLayer is built specifically for these requirements - not adapted from a retail tool, not added as an afterthought. Every feature on this page exists because wholesale merchants needed it.

10×
B2B growth unlocked by self-service ordering
75%
less admin - no more email or spreadsheet orders
3,500+
brands, distributors and manufacturers run on SparkLayer
Days
not months - from install to your first B2B order, onboarding included

What serious wholesale operations actually need.

Sales Rep Portal

Your reps log into your storefront - not the admin backend - and manage B2B customer accounts as themselves. They toggle between accounts, see customer-specific pricing, view purchase history, build carts, and complete orders on behalf of buyers. All without consuming a staff account seat.

As soon as they see our functionality they're like, this is game changing.
The outcome: Reps spend less time re-keying orders and more time on accounts that grow.
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Quoting and negotiation

Buyers submit quote requests. Reps adjust pricing and add notes. Both sides communicate through the built-in messenger. Confirmed quotes convert directly to orders. Nothing lives outside the platform - no email chains, no spreadsheet tracking which quote is at which stage.

The outcome: Enquiry-led sales convert at higher rates because the process doesn't fall apart mid-negotiation.
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AI Intelligent Cart

Some wholesale buyers are deeply habituated to how they order - they email purchase orders, attach spreadsheets, work the way they've always worked. SparkLayer reads those files and builds the cart automatically. The merchant gets the efficiency of self-service. The buyer changes nothing.

The outcome: Higher buyer adoption and more repeat orders, because buyers don't have to change their behaviour to use you properly.
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B2B-native accounting

SparkLayer's Xero and QuickBooks integrations are built specifically for B2B order flows - orders assigned to the correct customer account, payment terms respected, credit limits managed. Not DTC invoicing with B2B bolted on.

The outcome: Finance teams get a clean B2B order feed without manual reconciliation.
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Live within hours

SparkLayer installs on your existing store. Ready-made B2B frontend components drop in - account management, order history, reordering, quoting, CSV upload - without custom development. Your theme stays. Your DTC customers see nothing different. Your trade buyers get a professional portal that matches the store they know.

SparkLayer was literally a layer on top of our store. We could just turn it on and it worked.
The outcome: You start generating B2B revenue faster, with components built from observing how wholesale buyers actually behave.
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A team that only does B2B

Every person on SparkLayer's support team works exclusively with B2B merchants. Every release on the product roadmap is evaluated through one lens: does this make wholesale operations better? This isn't a DTC platform with a B2B tab. It's what we were built to do.

I sleep better at night knowing SparkLayer exists.
The outcome: A platform that gets better for wholesale merchants specifically with every release - and a support team that understands the problem without needing context.
Our story
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