Turn your eCommerce website into a powerful wholesale solution.

SparkLayer gives you an easy way to enable B2B (wholesale) on your existing website. You don't need to create a new store or spend time and money trying to customise your B2B experience. SparkLayer does all this for you and, once you're set up, you'll be able to:

- Enable custom pricing for your B2B customers
- Give your B2B customers a self-service ordering experience
- Accept B2B payments, such as "net payments" and "payment on account"
- Allow your sales team (sales reps) to place orders on behalf of B2B customers
- Configure more advanced pricing rules, such as pack sizing and quantity price price-breaks
- Enable rapid re-ordering, making it easy for your customers to repeat order
- Allow your B2B customers to save shopping lists
- Configure pre-ordering and back-ordering rules
- Allow your B2B customers to create company teams

And so much more! SparkLayer has over 100 B2B features right out of the box. Plus our team can get everything set up for you with our free onboarding service.

Yes, we offer a 14-day trial period to test the features of SparkLayer. The free trial starts when you've installed SparkLayer on your eCommerce platform (e.g. Shopify). If you need your trial extended, please contact us.

Yes! We've a variety of demo stores where you can test the feature-set of SparkLayer. Learn more

To get started, you can sign up for a free 14-day trial here. Alternatively, you can book a demo and we can run through how SparkLayer works.

SparkLayer works out of the box with Shopify, Wix, and BigCommerce and can be set up in a matter of hours.

If you're not using these platforms already, it's also possible to integrate with ANY website using SparkLayer Ignite, our B2B Commerce Framework.

Yes! It's also possible to integrate SparkLayer with ANY website using SparkLayer Ignite, our B2B Commerce Framework.

A good question! There are many B2B solutions on the market and each offer a variety of benefits that may suit specific use-cases or customer types. Beyond functionality and features, there is one major benefit of SparkLayer that makes it compelling - you get to use your existing website and SparkLayer simply 'layers' on top (hence the name, SparkLayer!). Many other solutions are built as 'web portals' meaning customers have to use an entirely separate website. Whilst this may be useful, if you already have an existing website (e.g. for your DTC retail customers) or you use an eCommerce platform you're already familiar with, you'll need to manage multiple systems and tools which can add operational complexity.

We'd be happy to discuss this in more detail!

Our head office is in the beautiful English city of Bath, and our team works from around the world. You can learn more about our story here! Our support operates with 24/7 coverage, so wherever you trade from, there's someone to help.

For customers subscribed to our Enterprise plan, you'll get access to our 24/7 Support SLA and you can learn more here.

Shopify's announcement is good news for brands just starting out with very basic B2B. 3 catalogs, net terms, and company accounts are now accessible on every plan. Merchants who just need to get started with B2B no longer have to pay for Plus to do it.

But there's a gap between B2B being accessible and B2B being properly solved.

Shopify's native B2B doesn't have a quoting engine, on any plan. It doesn't have a Sales Rep Portal your team can use day-to-day (the admin backend isn't designed for salespeople). It doesn't have an AI cart that lets buyers email or upload orders. Its accounting integrations are built for DTC, not for the customer-assigned B2B order flows your finance team needs. And the staff account limits on standard plans make rep ordering impractical for any team larger than a handful of people.

SparkLayer is built for brands who have outgrown the basics, or who know from the start that they need more than Shopify's free tier will give them. Every feature we build, every person on our support team, every release on our roadmap is focused on one thing: making serious wholesale operations work properly.

If Shopify's native B2B covers what you need right now, SparkLayer's free plan gives you everything Shopify B2B includes — so there's nothing to lose by starting with it. And when you're ready to grow, upgrading unlocks the features serious wholesale operations actually depend on.

A few things that are genuinely hard to replicate.

The Sales Rep Portal is a full storefront interface — not an admin backend — that lets your reps toggle between customer accounts, build carts, access purchase history, and complete orders on behalf of buyers. No other B2B app on Shopify has built this properly.

The quoting engine is native — buyers request quotes, reps adjust pricing and communicate through a built-in messenger, confirmed quotes convert directly to orders. No email chains, no third-party tool, nothing that lives outside the platform.

The AI Intelligent Cart means buyers who prefer to work by email or spreadsheet don't have to change how they order. They forward a purchase order or attach a file — SparkLayer reads it and builds the cart. No manual re-keying.

And then there's the team. Every person on our support team works exclusively with B2B merchants. Every feature decision is evaluated through one lens: does this make wholesale operations better? Most platforms start DTC and add B2B later. SparkLayer was built to be B2B-first.

Yes! Once you sign up, you'll see an option to request our team to install SparkLayer for you. Typically we can do this within 1-2 working days. Learn more about setting up SparkLayer.

For Shopify, Wix, or BigCommerce, you'll simply need to install our official Shopify, Wix or BigCommerce app and go through our simple onboarding process.

When your SparkLayer account is created, our online onboarding process guides you through all the elements of installing SparkLayer on your store and we're here to help if you require assistance.

You can also learn more about how onboarding works

If you're using our built-in tools to manage your pricing and customers, it's possible to set up SparkLayer in a matter of hours (or less!). Our team is on-hand to guide you through the set up process and can even help set up on your Shopify store for you.

For most extensive integrations - typically merchants using our Enterprise plan that require backend connections - set up times vary and we'll work closely with you to create a full project plan.

Yes! It's possible to install SparkLayer onto your existing B2C store (i.e. retail), meaning you can run both B2C and B2B on the same store. We call this a 'hybrid setup' and we've a guide here that explains how works.

When your B2B customers sign in, they simply see the special SparkLayer frontend widgets that allow them to see their prices and place orders.

Sometimes it can be better to separate out your B2B store onto a secondary Shopify store and we've detailed some of the common reasons.

Yes, providing you're able to integrate your platform with an external API. Learn more about the SparkLayer API

No, the product catalogue and category management is done through your existing eCommerce platform. SparkLayer simply 'overlays' your existing product catalogue with the B2B-specific data such as product pricing and pack sizes. It does this by associating data to the specific product SKU behind-the-scenes and then showing the appropriate content to the customer.

Yes, you're able to change styling such as fonts, colours (e.g. of buttons) and spacing easily via CSS to match your current eCommerce store and typically you can get SparkLayer to fit seamlessly with your website look and feel. You can learn more in our guide and watch our video to see some live examples!

No. For performance, the SparkLayer Frontend only loads when a valid B2B customer successfully logs into a website; for your standard (B2C) customers, no code is loaded at all. When a B2B customer logs in, all loading of the interfaces is asynchronous which means a negligible impact on page load times and performance even though SparkLayer is a hosted third-party solution. The result is the end customer will have a rapid experience browsing products and placing orders.

No! SparkLayer is really simple to install and we have full step-by-step instructions once you sign up. If you have access to your Shopify storefront theme, it's possible for anyone to do. If you like, we can even install for you if you require any assistance.

Yes, SparkLayer is fully compatible with mobile, tablet, and desktop devices.

You can learn all about the full feature-set of SparkLayer in our SparkLayer Docs.

No, SparkLayer does not handle payment processing and instead simply uses the payment methods set up within your eCommerce platform, e.g. Shopify. It's possible to set up both offline payment methods for your B2B customers (e.g. Pay on Account or Pay by Invoice) as well having them pay online via card. For more details, see our guide.

No. With our powerful import tools, you can configure pricing and customer rules all through the SparkLayer Dashboard without the need to have a backend system in place.

If you are looking to use a backend system, SparkLayer works by connecting directly to your central data sources to retrieve your B2B data. If you're using an iPaaS solution (integration platform as a service), SparkLayer can connect directly to this instead, negating the need to connect to an ERP directly.

If you have the technical expertise, the SparkLayer API lets you connect to any system and we also have a range of 'ready-made' integrations. You can find our full list of integrations here.

The short answer, it depends! If your online store is already connected to your ERP system, there's a good chance that no further integration work is required to connect SparkLayer. When orders are placed via SparkLayer, they'll simply be created like any other which your ERP system can then subsequently import. The same also applies to product stock data, SparkLayer will use stock levels already available on your eCommerce store. If you're looking for a more in-depth integration, such as synchronising B2B pricing, this would require an integration and you can learn more here.

Yes. Within the SparkLayer Dashboard, you can manually create price lists and upload pricing data for each one you create. You can learn more here

Yes. SparkLayer's powerful pricing engine lets you create automated rules for your B2B price lists. For example, if you're using Shopify, you can easily set up a B2B price list that applies 20% off your Shopify prices. You can learn more here

Yes. SparkLayer has a built in "Discount Engine" that allows you to setup discounts that can work alongside your B2B pricing rules. You can set up discounts such as:

- Order-level discounts: eg, spend $1,000 and get 10% off, spend $2,000 and get 15% off
- Percentage and fixed discounts: eg, 20% off an order total, $100 off an order total
- Free product: eg, spend $1,000 and get free product ABC
- Coupon codes: eg, enter code NEWCUSTOMER and get 5% off
- Scheduled discounts: eg, start discount today and end it on a specific date and time
- Customer-specific discounts: eg, only allow customer group 'b2b-vip' qualify for the discount

And much more! You can see a full overview of what's possible in our help guide here.

You can see what's planned for SparkLayer in our quarterly roadmap. You can also see our latest feature updates in our What's New page!

Please refer to our pricing for more details.

As with the Starter, Growth, and Pro plans, we charge a fixed monthly fee that's based on a number of considerations:

- Projected sales volumes
- Required number of sales agents
- Complexity of backend systems (e.g. ERP or WMS system)
- Complexity of storefront implementation
- Extent of ongoing support required

The Enterprise plan also comes with a full end-to-end onboarding process overseen by our expert team. This process includes scoping your requirements, installation and configuration on your storefront, assisting in data migration, connecting your backend systems, and launching SparkLayer.

For Enterprise customers, we're also able to offer an annual plan at a discounted rate.

We only count orders that are placed via SparkLayer towards your monthly total, i.e. B2B orders. If you're using SparkLayer on a Shopify store that also accepts retail orders (i.e. B2C), those orders will not count towards the monthly total.

To get started, you can sign up for a free 14-day trial here. Alternatively, you can Book a Demo and we can run through how SparkLayer works.

Once you've installed this on your Shopify store, our Onboarding Process then guides you through all the steps to get SparkLayer up and running: from setting up B2B price lists and customer groups, to installing special code snippets within your Shopify storefront theme. You can even use our ready-made Shopify B2B theme and get up and running in less than 5 minutes!

If you have more bespoke requirements and the Enterprise plan sounds more suitable, our team will walk you through the onboarding process.

For the Starter, Growth, and Pro plans there are no contracts and you can cancel your account at any time from within the SparkLayer Dashboard. For the Enterprise plan, we typically establish a longer agreement term based on your requirements and this can discussed in more detail with our team.

For the Starter, Growth, and Pro plans, there are limits on the maximum number of orders that can be placed via SparkLayer. SparkLayer treats each individual order on your eCommerce platform (e.g. Shopify) as an order, and even if you subsequently cancel or refund it, it will still contribute towards the total.

If you do exceed the monthly limit, SparkLayer will still continue to function as normal however our team will contact you to discuss whether or not you'd be better suited to an alternative monthly plan.

No. Manual payment methods (such as "Payment on Invoice" or "Request a Quote") are processed as manual payment methods within Shopify and are not subject to their standard transaction fees. If your B2B customers do choose to pay online (i.e. via card payment), those will be subject to your existing Shopify transaction fees.

Due to SparkLayer tightly integrating with platforms that charge in US Dollars, such Shopify and Shopify Plus, you'll be billed in the same currency to make reconcilation more straightforward.

The SparkLayer charges can be found within the billing section of the SparkLayer Dashboard and you'll get a full breakdown of how your charges are calculated. For Shopify stores, you'll automatically be billed via Shopify each month via their own billing system.

Yes. We're happy to discuss special pricing if your B2B operation processes a high-volume of low-value orders. Please contact us for more information.