SparkLayerThe B2B ordering portal built into the store you already run.
Give trade buyers their own prices, catalogue, terms and checkout on your existing store. They sign in and order for themselves, whenever it suits them, and every order lands in the systems you already run.
- Customer-specific prices, products, terms and pack rules
- Order, reorder and request quotes without calling your team
- Every order syncs to your store, ERP and accounting
Trusted by 3,500+ brands, distributors, and manufacturers 4.9 on the Shopify App Store
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Trusted by 3,500+ brands, distributors and manufacturers around the world.
Easy to use, looks beautiful, and itโs reduced the opportunity for error.
SparkLayer allowed us to grow our business and offer everything we want.
SparkLayer gave us a proper wholesale experience on the store we already had โ no rebuild required.
SparkLayer transformed our website into a true wholesale experience for our customers.
Inside the portal
Everything a trade buyer needs, on the store they already know.
Customers sign in to your existing website and see the products, prices and payment terms agreed for their account. They order whenever it suits them, reorder in a click and keep their whole account in one place, while your team spends less time entering orders and answering routine questions.
The right prices and terms for every customer.
Each customer signs in to their own price list, payment terms, pack sizes and quantity rules. Trade pricing stays private, while retail prices remain visible where needed.
Organic Cotton TeeSL‑TEE‑01 · one product
Three accounts, three deals
- Trade price hidden
- No ordering
- Net 14 · on account
- Packs of 6
- No volume break
- Net 30 · on account
- Packs of 12
- Save 35% at 12+
Easy to order. Even easier to reorder.
Customers browse their range, search by product code, build a basket quickly and check out with saved addresses and agreed payment terms. Next time, they repeat a previous order or a saved list in a click.
Quotes that become orders.
Customers can request a quote instead of placing an order. Your team reviews it and sends it back for approval. Once accepted, it converts into an order without anyone re-entering the details.
One account for the whole relationship.
Order history, invoices and balances, company users, addresses and saved lists sit in the customer’s account, so the questions that used to be an email are answered before they are asked.
The buyer journey
One experience from application to repeat order.
The portal covers the complete B2B customer journey on your existing storefront. A customer applies, gets approved, sees the right catalogue and pricing, requests a quote, places an order, downloads invoices and comes back to reorder without leaving the store they already know.
Swipe to see the whole journey
Pricing and rules
Every buyer sees the prices and terms they are entitled to.
The rules are set once in SparkLayer and applied the moment a customer signs in. There is no manual upkeep and no risk of the wrong price reaching the wrong account.
Unlimited price lists.
Volume breaks and promotions.
Order rules at checkout.
Trade-only visibility.
Beyond the buyer
Built for everyone around the order.
The portal is the buying side of one connected B2B operation. Your sales team and your operations work from the same customer, the same prices and the same order.
Sales reps order from the same portal.
Pulse shows who needs attention.
Companies, branches and buyers.
Every order syncs to the systems you already run. Orders flow into your store, ERP, accounting and fulfilment tools; pricing, stock and account data come the other way.
Your B2B data
SparkLayer connects to your wholesale data - customer-specific price lists, payment terms, pack sizes and ordering rules.
SparkLayer
Stores it, keeps it in sync with your eCommerce website, and passes every order through to the systems downstream.
Your store
Ready-made frontend widgets replace the B2B parts of your wholesale site - nothing to rebuild, nothing to maintain.
Live on your store in four steps. No separate platform, no duplicated catalogue, no rebuild.
Install SparkLayer
Set your prices and rules
Invite your trade buyers
Take the first order
Questions and answers.
What is a B2B ordering portal?
A B2B ordering portal is the part of your store where trade customers sign in and buy on their own terms: their own prices, their own catalogue, their payment terms and ordering rules, with order history, invoices and reordering in one account. SparkLayer adds that portal to the ecommerce store you already run rather than creating a separate wholesale website.
Does adding a B2B ordering portal affect my existing retail store?
No. SparkLayer layers onto your existing store without touching your retail setup. Trade buyers sign in and see their own portal, pricing and catalogue. Retail customers see nothing different. Both channels run from the same backend.
What happens to our existing wholesale pricing when we add SparkLayer?
Nothing changes on your existing store. You bring your current price lists, customer groups and account-specific rates into SparkLayer and they apply automatically when trade buyers sign in. Your retail pricing and store setup remain exactly as they are.
Can our sales reps use the portal too?
Yes. With Sales Agent Ordering, sales reps open the accounts they manage and place orders on the customer’s behalf using the same products, prices, terms and rules the customer sees, with the sales rep recorded against the order. Pulse, included with every paid plan, shows them which accounts need attention and why.
How quickly can we go live with a B2B ordering portal?
Most standard implementations are live within a day. SparkLayer layers onto your existing store with no rebuild required, and the setup is supported by SparkLayer’s B2B team throughout.
Does SparkLayer connect with our existing ERP or accounting system?
Yes. SparkLayer connects natively with Brightpearl, Linnworks, Cin7, Unleashed, Sage, Xero and QuickBooks Online, and to other systems through the API and integration platforms. See the full list of SparkLayer integrations.
Do we need to upgrade our ecommerce plan to use the portal?
No. SparkLayer works across all major ecommerce platforms with no plan upgrade required. A free plan is available, and paid plans start from $49 a month with a 14-day free trial.
